ADVERTISING

BASIC
COOLENOUGH?
EVERYBODYLIKES
EXCITEMENT
EXPERTSAYS
FAMOUSPEOPLE
HAPPYFAMILY
HEARTSTRINGS
HUMBLE
HUMOR
NEW/IMPROVED
PUBLICGOOD
PUTDOWN
REPETITION
ROMANTIC
SENSES
SNOB
STATISTICS
SYMBOLS
YOUTH

The following is a list of twenty advertising appeals. Do you know how each appeal works?

Try to find all 20 words on this board.

Y W A W F F O W N U G S V S W P Y S O X
E X K V C Y Q Z Q E Y U P B G B U A B G
? I D N G V I M J Y P X F Y O T A O S W
O H W C W X A B Y E Y Y A S B N O Y N F
A U G Q S O E T B L S L O B M Y S Z H F
W M G U W E D S X P K H F J N E T Z S H
O B F T O T S T P O U T J V K W A Y N B
P L C S M N F N U E Q U R I E V T O R O
V E C G U E E C E P Z O L E T C I R J R
F I I N V M E L E S U Y N U N T S M V Z
C L T I X E T A O U D B F G I H T Z T G
U P N R K T G S O O A X L T X R I V K X
E K A T C I S A B M C Y E I M X C K C J
P C M S P C M Y E A A P U N C B S V U D
X H O T A X R C W F E S W A E G S H N O
B E R R W E X P E R T S A Y S F O Q M X
Z V W A V Q Z T M A F H V C D S Y O M D
D K N E W / I M P R O V E D K E K T D O
H F V H A P P Y F A M I L Y K T Z V F N
P F I Q R O M U H M L V S C I Y A I U Z
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Answer Key for ADVERTISING

X
Y
1234567891011121314151617181920
1# # # # # # # # # # # # # # # # # # # #
2# # # # # # # # # # # # # B # # # # # #
3? # # N # # # # # # # # # # O # # # # #
4# H # # W # # # # E # # # # # N # # # #
5# U G # S O # # # L S L O B M Y S # # #
6# M # U # E D # # P # H # # # E T # # #
7# B # # O T S T # O # T # # K # A # N #
8# L # S # N # N U E # U # I # # T O # #
9# E C G # E E # E P # O L # # # I # # #
10# # I N # M # L # S U Y # # # T S # # #
11# # T I # E # # O U D B # # I # T # # #
12# # N R # T # # # O # # L T # # I # # #
13# # A T C I S A B M C # E I # # C # # #
14# # M S # C # Y # A # P # # C # S # # #
15# # O T # X R # # F E # # # # G # # # #
16# # R R # E X P E R T S A Y S # O # # #
17# # # A V # # # # # # # # # # # # O # #
18# # N E W / I M P R O V E D # # # # D #
19# # # H A P P Y F A M I L Y # # # # # #
20# # # # R O M U H # # # # # # # # # # #
Word X Y Direction
BASIC  913w
COOLENOUGH?  1012nw
EVERYBODYLIKES  1111ne
EXCITEMENT  616n
EXPERTSAYS  616e
FAMOUSPEOPLE  1012n
HAPPYFAMILY  419e
HEARTSTRINGS  418n
HUMBLE  24s
HUMOR  920w
NEW/IMPROVED  418e
PUBLICGOOD  109se
PUTDOWN  109nw
REPETITION  1016ne
ROMANTIC  316n
SENSES  1010nw
SNOB  175nw
STATISTICS  175s
SYMBOLS  175w
YOUTH  1210n