ADVERTISING

BASIC
COOLENOUGH?
EVERYBODYLIKES
EXCITEMENT
EXPERTSAYS
FAMOUSPEOPLE
HAPPYFAMILY
HEARTSTRINGS
HUMBLE
HUMOR
NEW/IMPROVED
PUBLICGOOD
PUTDOWN
REPETITION
ROMANTIC
SENSES
SNOB
STATISTICS
SYMBOLS
YOUTH

The following is a list of twenty advertising appeals. Do you know how each appeal works?

Try to find all 20 words on this board.

Y J V D B K I M Y G L P T C Y A I W C O
Z T F O P H R Q E D E A V P P Z Q X F Q
L Q G M F U W C Y ? Y I D O R O Y N E E
C S J N E L B M U H U M O R Z P A W I I
X V X K L Q A P L G B T O B O N S O U C
E U W W S T S M R U M E G S V E Y D U R
C Z U Y T T I M X O I B C C K T M T M R
O H Y D A N C L B N V L I I G O B U H O
W N L E T E S L P E L E L U D J O P L M
Z G I V I M N K C L F Y B H R I L G G A
J P M O S E J H V O D D U U Q I S M E N
M P A R T T F A M O U S P E O P L E L T
D F F P I I E X B C O I P D Y Y F F S I
W G Y M C C N Y O U T H Q V R X J E G C
D E P I S X R E P E T I T I O N S H M X
I G P / X E X P E R T S A Y S N D C G W
G Z A W V N O P G P F Z W Q E V K L W Q
Q G H E A R T S T R I N G S Z P Q S D W
K B G N F Z Z O B S S S E E J V T X R Y
I F R N W X F U H Z E Q T R E I V W L S
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Answer Key for ADVERTISING

X
Y
1234567891011121314151617181920
1# # # # # # # # # # # # # # # # # # # #
2# # # # # # # # # # # # # # # # # # # #
3# # # # # # # # # ? # # D # # # # N # #
4# # # # E L B M U H U M O R # # # W # #
5# # # # # # A # # G # # O B O N S O # #
6# # # # S # S # # U # # G # # E Y D # #
7# # # # T T I # # O # # C # K # M T # R
8# # Y D A N C # # N # # I I # # B U # O
9# # L E T E # # # E # # L # # # O P # M
10# # I V I M # # # L # Y B # # # L # # A
11# # M O S E # # # O D # U # # # S # # N
12# # A R T T F A M O U S P E O P L E # T
13# # F P I I # # B C # # # # # # # # S I
14# # Y M C C # Y O U T H # # # # # E # C
15# # P I S X R E P E T I T I O N S # # #
16# # P / # E X P E R T S A Y S N # # # #
17# # A W V # # # # # # # # # E # # # # #
18# # H E A R T S T R I N G S # # # # # #
19# # # N # # # # # # # # # # # # # # # #
20# # # # # # # # # # # # # # # # # # # #
Word X Y Direction
BASIC  74s
COOLENOUGH?  1012n
EVERYBODYLIKES  1111ne
EXCITEMENT  616n
EXPERTSAYS  616e
FAMOUSPEOPLE  1012e
HAPPYFAMILY  318n
HEARTSTRINGS  418e
HUMBLE  104w
HUMOR  104e
NEW/IMPROVED  418n
PUBLICGOOD  1312n
PUTDOWN  189n
REPETITION  715e
ROMANTIC  207s
SENSES  1418ne
SNOB  175w
STATISTICS  56s
SYMBOLS  175s
YOUTH  814e