ADVERTISING

BASIC
COOLENOUGH?
EVERYBODYLIKES
EXCITEMENT
EXPERTSAYS
FAMOUSPEOPLE
HAPPYFAMILY
HEARTSTRINGS
HUMBLE
HUMOR
NEW/IMPROVED
PUBLICGOOD
PUTDOWN
REPETITION
ROMANTIC
SENSES
SNOB
STATISTICS
SYMBOLS
YOUTH

The following is a list of twenty advertising appeals. Do you know how each appeal works?

Try to find all 20 words on this board.

P Q C O I Q V S C X S W Y P P K C Q P A
H U F X S C E U N O I T I T E P E R S Z
E H N I E I H G S T H T F U I X O B X L
Z E K G E S W L V U H A R C J M Z N I J
H X L E C A G S C I T S I T A T S N O B
Z C S P U B L I C G O O D N W E Y G L H
Z I X G O S U O J O N E T G K H M E L T
T T H S E E R Q L U T I H I B Y B L Q R
I E K G R P P P S K C C L S H L O B S O
Y M B N A U J S N Q A Y O U T H L M L Q
L E F I A T F E U F D A O S O V S U Y S
S N L R K D K V C O O L E N O U G H ? M
Y T S T E O K R B U M H A V Q G S T B L
U X C S L W A Y U P I A N W E H U M O R
R Z Y T H N R H D S T E F T U T R Z S G
X M K R Q E X P E R T S A Y S E N S E S
U C U A V T W C G K T P S X I Q F K G I
J J N E W / I M P R O V E D Y E R Z N P
G Y G H A P P Y F A M I L Y E I Q O G D
I X P H F E X X B V U I Z D J A K N H D
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Answer Key for ADVERTISING

X
Y
1234567891011121314151617181920
1# # # # # # # # # # # # # # # # # # # #
2# # # # # C # # N O I T I T E P E R # #
3# # # # # I # # # # # # # # # # O # # #
4# E # # # S # # # # # # # # # M # # # #
5# X L # # A # S C I T S I T A T S N O B
6# C # P U B L I C G O O D N # E Y # # #
7# I # # O # # # # # # # T # K # M E # #
8# T # S # E # # # # # I # I # # B L # #
9# E # G # P P # # # C # L # # # O B # #
10# M # N # U # S # # # Y O U T H L M # #
11# E # I # T # # U # D # # # # # S U # #
12# N # R # D # # C O O L E N O U G H ? #
13# T # T # O # # B # M # # # # # # # # #
14# # # S # W # Y # # # A # # # H U M O R
15# # # T # N R # # # # # F # # # # # # #
16# # # R # E X P E R T S A Y S E N S E S
17# # # A V # # # # # # # # # # # # # # #
18# # N E W / I M P R O V E D # # # # # #
19# # # H A P P Y F A M I L Y # # # # # #
20# # # # # # # # # # # # # # # # # # # #
Word X Y Direction
BASIC  66n
COOLENOUGH?  1012e
EVERYBODYLIKES  1111ne
EXCITEMENT  24s
EXPERTSAYS  616e
FAMOUSPEOPLE  1012nw
HAPPYFAMILY  419e
HEARTSTRINGS  418n
HUMBLE  1812n
HUMOR  1614e
NEW/IMPROVED  418e
PUBLICGOOD  46e
PUTDOWN  69s
REPETITION  182w
ROMANTIC  182sw
SENSES  1516e
SNOB  175e
STATISTICS  175w
SYMBOLS  175s
YOUTH  1210e