Marketing

ATAR
BRANDEQUITY
COMPETITIVEADVANTAGE
IMAGE
INNOVATORS
LAGGARDS
LAUNCHTACTICS
MARKETTESTING
MICROMARKETING
MINIMARKETS
PACKAGING
PERMANENCE
PRICEDRIVEN
PRODUCTLIABILITY
PRODUCTPIRACY
REGULATORYADJUSTMENT
ROLLOUT
STIRRING
TRACKING

Product and Pricing Strategy - Dan McIlhargey

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Answer Key for Marketing

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Word	X	Y	Direction
ATAR	12	20	ne
BRANDEQUITY	8	19	ne
COMPETITIVEADVANTAGE	11	20	e
IMAGE	17	7	nw
INNOVATORS	9	20	ne
LAGGARDS	10	16	ne
LAUNCHTACTICS	16	1	sw
MARKETTESTING	3	20	ne
MICROMARKETING	3	20	n
MINIMARKETS	4	1	s
PACKAGING	12	6	sw
PERMANENCE	1	19	ne
PRICEDRIVEN	1	19	n
PRODUCTLIABILITY	4	20	ne
PRODUCTPIRACY	4	15	ne
REGULATORYADJUSTMENT	19	1	w
ROLLOUT	20	1	s
STIRRING	6	1	s
TRACKING	8	20	ne