Chapter 29

BAITANDSWITCH
BREAK-EVENPOINT
ELASTICDEMAND
INELASTICDEMAND
LOSSLEADER
MARKETPOSITION
MARKETSHARE
PRICE
PRICEDESCRIMINATION
PRICEFIXING
RETURNONINVESTMENT
UNITPRICE

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Answer Key for Chapter 29

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Word	X	Y	Direction
BAITANDSWITCH	3	20	e
BREAK-EVENPOINT	3	19	n
ELASTICDEMAND	6	16	n
INELASTICDEMAND	4	18	n
LOSSLEADER	15	12	nw
MARKETPOSITION	17	19	n
MARKETSHARE	6	7	se
PRICE	2	20	n
PRICEDESCRIMINATION	11	11	ne
PRICEFIXING	2	20	n
RETURNONINVESTMENT	3	19	e
UNITPRICE	8	2	se