Chaper 14

ACQUISITIONCOST
BASEPROFIT
CONSERVATIONUNITS
CORECUSTOMER
COSTSAVINGS
CROSSSELLING
CURRENTVALUE
CUSTOMERLOYALTY
CUSTOMERSACRIFICE
DESIREDQUALITY
EXCITEDQUALITY
EXTERNALREPLACEMENT
HISTORICALVALUE
LAPSERATE
LIFETIMEVALUE
PERSISTENCY
POTENTIALVALUE
PRICEPREMIUM
REFERRAL
REINSTATEMENT
VALUEMATRIX

This is a word search from terms listed in Chapter 14

Try to find all 21 words on this board.

B P A C Q U I S I T I O N C O S T S X S
O Q K P O T E N T I A L V A L U E K G T
R H H B L U E U L A V T N E R R U C N B
S T I N U N O I T A V R E S N O C E R L
G Y S G N I L L E S S S O R C U M N V X
C T T Y T I L A U Q D E R I S E D M Y W
M L O E U T I S I Y E E X T C K S U C T
U A R E S L W B O T F W O A O T X C N W
I Y I P I N I F A E G M L O R S L P E V
M O C O R P H R R S E P I T E N T W T V
E L A R M D E R K R E L P B C C Y M S A
R R L L J S A C S R U K G V U Q D B I L
P E V D P L R A L M M D Q P S P N P S U
E M A A T F C A Y V A K P W T D K W R E
C O L F S R N Q B A S E P R O F I T E M
I T U A I R E I N S T A T E M E N T P A
R S E F E E U L A V E M I T E F I L P T
P U I T O K D C V J W C A Z R N S X F R
Y C X Z Q X M C O S T S A V I N G S I I
E E X C I T E D Q U A L I T Y H J W N X
Brought to you by WordSearchFun.com



Answer Key for Chaper 14

X
Y
1234567891011121314151617181920
1# # A C Q U I S I T I O N C O S T # # #
2# # # P O T E N T I A L V A L U E # # T
3# # H # # # E U L A V T N E R R U C N #
4S T I N U N O I T A V R E S N O C E # #
5# Y S G N I L L E S S S O R C U M # # #
6# T T Y T I L A U Q D E R I S E D # Y #
7M L O # # # # # # # E E # T C # # # C #
8U A R # # # # # # T F # O A O # # # N #
9I Y I # # # # # A E # M L # R # # # E #
10M O C # # # # R R # E P # # E # # # T V
11E L A # # # E R # R E # # # C # # # S A
12R R L # # S A # S R # # # # U # # # I L
13P E V # P L # A L # # # # # S # # # S U
14E M A A # # C A # # # # # # T # # # R E
15C O L # # R N # B A S E P R O F I T E M
16I T U # I R E I N S T A T E M E N T P A
17R S E F E E U L A V E M I T E F I L # T
18P U I T # # # # # # # # # # R # # # # R
19# C X # # # # C O S T S A V I N G S # I
20E E X C I T E D Q U A L I T Y # # # # X
Word X Y Direction
ACQUISITIONCOST  31e
BASEPROFIT  1015e
CONSERVATIONUNITS  174w
CORECUSTOMER  157s
COSTSAVINGS  819e
CROSSSELLING  155w
CURRENTVALUE  183w
CUSTOMERLOYALTY  219n
CUSTOMERSACRIFICE  174sw
DESIREDQUALITY  166w
EXCITEDQUALITY  220e
EXTERNALREPLACEMENT  1111ne
HISTORICALVALUE  34s
LAPSERATE  315ne
LIFETIMEVALUE  1817w
PERSISTENCY  1916n
POTENTIALVALUE  42e
PRICEPREMIUM  118n
REFERRAL  136sw
REINSTATEMENT  616e
VALUEMATRIX  2010s