Chaper 14

ACQUISITIONCOST
BASEPROFIT
CONSERVATIONUNITS
CORECUSTOMER
COSTSAVINGS
CROSSSELLING
CURRENTVALUE
CUSTOMERLOYALTY
CUSTOMERSACRIFICE
DESIREDQUALITY
EXCITEDQUALITY
EXTERNALREPLACEMENT
HISTORICALVALUE
LAPSERATE
LIFETIMEVALUE
PERSISTENCY
POTENTIALVALUE
PRICEPREMIUM
REFERRAL
REINSTATEMENT
VALUEMATRIX

This is a word search from terms listed in Chapter 14

Try to find all 21 words on this board.

D D P V G E U L A V T N E R R U C H Z D
E U C U S T O M E R S A C R I F I C E E
U O U O C O S T S A V I N G S S W Y X S
L Z S V N G K V O A L M A L T J M T B I
A G T A D S M V V G A O A O L G E Z U R
V N O L P O E N R F S P R I V R X Y P E
L I M U C I A R U X S I F W N R C C R D
A L E E Z S J H V E C E L A E R I N I Q
I L R M F S F G R A T A L I E M T E C U
T E L A Y S X A L I T R K M O M E T E A
N S O T F A T V M X E I O U R K D S P L
E S Y R J E A E J P W T O K A J Q I R I
T S A I N L V H L H S E A N I E U S E T
O O L X U A D A G U N N P Y U P A R M Y
P R T E L Q C E C L F Z D Q P N L E I J
D C Y U N E A E D E U V N K W Q I P U A
U Q E P M E R E F E R R A L R K T T M O
E F T E Q O B A S E P R O F I T Y K S A
T Q N A C Q U I S I T I O N C O S T L I
V T C Z R E I N S T A T E M E N T X Q V
Brought to you by WordSearchFun.com



Answer Key for Chaper 14

X
Y
1234567891011121314151617181920
1# # # # # E U L A V T N E R R U C H # D
2E # C U S T O M E R S A C R I F I C E E
3U # U O C O S T S A V I N G S S # # X S
4L # S V N # # # # # # # # L T # # T # I
5A G T A # S # # # # # # A O L # E # # R
6V N O L # # E # # # # P R I # R X Y P E
7L I M U # # # R # # S I F # N # C C R D
8A L E E # # # # V E C E # A # R I N I Q
9I L R M # # # # R A T # L # E # T E C U
10T E L A # # # A L I T R # M # # E T E A
11N S O T # # T V M # E I O # # # D S P L
12E S Y R # E A E # P # T O # # # Q I R I
13T S A I # L V # L # S # # N # # U S E T
14O O L X U A # A # U # # # # U # A R M Y
15P R T E L # C # C # # # # # # N L E I #
16# C Y U # E # E # # # # # # # # I P U #
17# # E # M # R E F E R R A L # # T T M #
18# # # E # O B A S E P R O F I T Y # S #
19# # N A C Q U I S I T I O N C O S T # #
20# T # # R E I N S T A T E M E N T # # #
Word X Y Direction
ACQUISITIONCOST  419e
BASEPROFIT  818e
CONSERVATIONUNITS  32se
CORECUSTOMER  519ne
COSTSAVINGS  53e
CROSSSELLING  216n
CURRENTVALUE  171w
CUSTOMERLOYALTY  32s
CUSTOMERSACRIFICE  32e
DESIREDQUALITY  202s
EXCITEDQUALITY  175s
EXTERNALREPLACEMENT  1111sw
HISTORICALVALUE  172sw
LAPSERATE  144sw
LIFETIMEVALUE  155sw
PERSISTENCY  1816n
POTENTIALVALUE  115n
PRICEPREMIUM  196s
REFERRAL  717e
REINSTATEMENT  520e
VALUEMATRIX  44s