advertising techniques

ARTICLE
BILINE
CAPTION
COLUMNS
HEADLINE
JOURNALIST
NEWSPAPER
PICTURE
SUBHEADING

terms used in analysing adverts

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Answer Key for advertising techniques

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Word	X	Y	Direction
ARTICLE	8	6	se
BILINE	5	5	e
CAPTION	8	8	w
COLUMNS	9	8	se
HEADLINE	6	6	e
JOURNALIST	4	4	e
NEWSPAPER	11	11	w
PICTURE	5	1	e
SUBHEADING	8	8	se