Chapter 13

ACTUAL
AUGMENTED
BENEFIT
BRAND
CANNIBALIZATION
COBRANDING
CONSISTENCY
CONTINUOUS
CONVENIENCE
COREBENEFIT
DIFFERENTIATION
DISCONTINUOUS
DYNAMIC
EQUITY
EXTENSION
FEATURE
GOODS
INNOVATION
INSTALLATIONS
LICENSING
LINE
MATERIALS
NATIONAL
PRODUCT
QUALITY
SERVICES
SHOPPING
SPECIALTY
STORE
UNSOUGHT

Try to find all 30 words on this board.

G R G T S C S J P Z T C U D O R P Z Z O
K H N M U Y R P N E W A S T H Y X J Z I
A S O Y B H J T U N S O U G H T X N K J
O H I N T Q N I R K O X J O M Y Y I V C
K O S M O I T L Y T L A I C E P S C H U
H P N Y R I L S U P P R H Y Y E N S V S
K P E X G Z T A E Z Z F G C C M O L S N
T I T Q N O E A U G M E N T E D I A P D
K N X I I S O B I Q Y E Y N V C T I J W
T G E S D B V D P T T H T F E Q A R R H
S I C F N V Q Z S S N I S N W C L E O C
E U N Z A T K D I A F E S G T P L T F V
T R E E R O T S T E C I R U M I A A M H
I Q I A B V N I N I N T A E N L T M R Y
T M N F O O O E V G H L E E F H S D K T
Y K E G C N B R K E R U T A E F N X D I
E N V R A E E N O I T A V O N N I T R U
S H N L R S U O U N I T N O C S I D G Q
T X O O G T D Y N A M I C A Z E D Q E E
H N C A N N I B A L I Z A T I O N W D C
Brought to you by WordSearchFun.com



Answer Key for Chapter 13

X
Y
1234567891011121314151617181920
1# # # # # # # # # # T C U D O R P # # #
2# # N # # # # # # # # # # # # # # # # #
3# S O Y # # # # U N S O U G H T # # # #
4# H I N T # # # # # # # # # # # # # # #
5# O S # O I # # Y T L A I C E P S # # #
6# P N # # I L # # # # # # # Y # N S # #
7# P E # G # T A # # # # # C # # O L # #
8# I T # N O # A U G M E N T E D I A # #
9# N X # I # O # I Q # E # # # C T I # #
10# G E # D # # D # T T # T # E # A R # #
11# # C # N # # # S S N I S N # C L E # #
12# # N # A # # # I A F E S # T # L T # #
13# # E E R O T S T E C I R U # I A A # #
14# # I # B # N I N I N # A E N # T M # Y
15# # N # O O O E V G # L # E F # S # # T
16# # E # C N B R # E R U T A E F N # # I
17# # V # A E E N O I T A V O N N I # # U
18# # N L R S U O U N I T N O C S I D # Q
19# # O O # # D Y N A M I C # # # # # # E
20# # C A N N I B A L I Z A T I O N # # #
Word X Y Direction
ACTUAL  1710sw
AUGMENTED  88e
BENEFIT  716ne
BRAND  514n
CANNIBALIZATION  420e
COBRANDING  516n
CONSISTENCY  516ne
CONTINUOUS  1518w
CONVENIENCE  320n
COREBENEFIT  320ne
DIFFERENTIATION  1111nw
DISCONTINUOUS  1818w
DYNAMIC  719e
EQUITY  2019n
EXTENSION  310n
FEATURE  1616w
GOODS  57se
INNOVATION  1717w
INSTALLATIONS  1717n
LICENSING  187sw
LINE  1712sw
MATERIALS  1814n
NATIONAL  1111sw
PRODUCT  171w
QUALITY  98nw
SERVICES  618ne
SHOPPING  23s
SPECIALTY  175w
STORE  813w
UNSOUGHT  93e